Tue, 25 November 2014
Diving into the world of storytelling today and talking about how to get out of the “Hero’s Journey” and turn your customers into the hero instead. If we’re always talking about ourselves, we’re missing the point - and customer stories help engage our audience in a totally different way. And it’s a solo show, just me and you! Show notes with key points, takeaways, and links for this episode available at www.maggiepatterson.com/episode44. Items Discussed in this Episode:
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Tue, 18 November 2014
Design, love it or hate it, you need to be somewhat design literate as an entrepreneur. Today’s guest, Christie Halmick is an ex-magazine designer who helps entrepreneurs master the basics of DIY design and she offers some great advice on must-have skills and how to get comfy with design. Show notes with key points, takeaways, and links for episode available at www.maggiepatterson.com/episode43. Items Discussed in this Episode:
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Tue, 11 November 2014
This is one juicy topic - we’re talking sales psychology, the why behind the buy and all kinds of things you need to understand before you build another website, email campaign or try to sell a single thing on the Internet. Guest Brittany Becher joins us to talk about why online business isn’t that different and what we can learn from the consumer packaged good industry and Target. Show notes with key points, takeaways, and links for this episode available at www.maggiepatterson.com/episode42. Items Discussed in this Episode:
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Tue, 4 November 2014
Creating an outstanding customer experience isn’t just for big brands. As a small business owner you have the opportunity to create lasting relationships by delivering an amazing experience for each and every customer. Guest Val Geisler joins us today to talk about how to make that happen and all the systems we need to back it up. Show notes with key points, takeaways, and links for this episode available at www.maggiepatterson.com/episode41. Items Discussed in this Episode:
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Links for this Episode:Link to Free Marketing Moxie Facebook Group Although Systems Finishing School has already begun, Val will open 2 more spots for the 2 lucky listeners who want in. They just have to email support@systemsfinishingschool.com by Thursday at 8amEST. |