Marketing Moxie: Online Marketing I Branding I Promotion I Copywriting I Conversions I Traffic

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Syndication

Carrie Green from the Female Entrepreneur Association joins us today to share tips on social media success. We all hear about big follower counts, but how does that actually happen? Carrie gives a lot of insight on her approach to growing Facebook, the test she put in place and how engagement is the key.  Get the show notes and this episode's worksheet at http://www.maggiepatterson.com/episode20

 

Direct download: MarketingMoxie20_.mp3
Category:general -- posted at: 2:00am EDT

We’re kicking off the Social Media Smackdown Series today on the show with social media guide The Stacey Harris. We are talking about how to pick a platform, how people work with people like logos, figuring out if people are the real deal and more. Show notes and worksheet at: www.maggiepatterson.com/episode19

Direct download: Marketing_Moxie19_.mp3
Category:general -- posted at: 2:00am EDT

We're wrapping up the Brilliant Basics series with a solo episode on promotion. In this show I talk about the confidence game when it comes to promoting yourself, my own experience with promotion and the impact on my business and three ways to get started. Show notes and worksheet for this episode at www.maggiepatterson.com/episode18

Direct download: Marketing_Moxie_ep18_.mp3
Category:marketing, PR -- posted at: 2:00am EDT

Zsofi Koller is our guest expert today who's diving into everything you need to know about working with a designer. I have a lot of friends who are designers, and honestly, they the hardest working people I know. Zsofi talks about how to choose a designer, what you need to do to get ready and more.  Show notes with links to everything discussed in this episode available at: www.maggiepatterson.com/episode17

Direct download: Marketing_Moxie17_.mp3
Category:general -- posted at: 12:00am EDT

Rebecca Tracey from The Uncaged Life joins us in this episode to talk about cutting through messaging chaos, the must-haves for a great message and how "messaging" holds so many people back. Show notes on more on Becca available at www.maggiepatterson.com/episode16

Direct download: Marketing_Moxie16_.mp3
Category:marketing -- posted at: 7:00am EDT

Amber McCue is the guest expert for this episode where we talk about systems, outsourcing, must-have marketing systems and our mutual love of office supplies. This this episode you'll learn how to get started with systems, why you need them even if the idea makes you sweat and how systems don't need to be so hard. Show notes at www.maggiepatterson.com/episode15. 

Direct download: MM_15_.mp3
Category: -- posted at: 7:00am EDT

Guest expert Chantelle Adams joins Marketing Moxie today to talk about how to overcome your fear of speaking and how to add it into your marketing mix. This episode is jam packed with tips and tricks on how to get started with speaking, how to boost your business with speaking and how to get paid. Get the show notes and take aways at www.maggiepatterson.com/episode14

Direct download: MM_Episode14.mp3
Category:general -- posted at: 7:00am EDT

MM13: Jules Taggart Talks About Creating Copy

Brilliant Basic Training continues this week with guest expert Jules Taggart talking about creating crappy first drafts, action verbs, storytelling and more. This episode is jammed full of practical ideas to apply to all of your copy creation. Show notes and links at: www.maggiepatterson.com/episode13

Direct download: MARKETING_mOXIE_EP13.mp3
Category:general -- posted at: 7:00am EDT

Ali Rittenhouse talks about email marketing fundamentals in this episode. We break down some basics of email marketing including opt-ins, getting started, the role of social media and and more.  Show notes: www.maggiepatterson.com/episode12

 

Direct download: Marketing_Moxie_ep12.mp3
Category:general -- posted at: 7:00am EDT

Does SEO scare you? Or maybe you don’t even know what it is? Good news, on in this episode we’re going deep on Search Engine Optimization with guest expert Liz Lockhard.  Liz helps demystify the world of SEO and how to use it for your site including the best ways to get started, the importance of understanding your ideal customer, tips for finding the right keywords, using the  Yoast plug-in and more. Show notes with the take aways and all the items mentionned in this episode available at: www.maggiepatterson.com/episode11

Direct download: Marketing_Moxie_ep11.mp3
Category:general -- posted at: 7:00am EDT