Marketing Moxie: Online Marketing I Branding I Promotion I Copywriting I Conversions I Traffic

No matter what you’re promoting, it can be hard to stand out. This episode fellow podcaster Katie Krimitsos shares how she created a promotion around Shark Week in August to have former Shark Tank guests on her show and create buzz in the process. Learn how to use your 'team' when coming up with a creative idea, how not to be afraid to ask, and how to mix things up to keep it fresh! Show notes with key points, takeaways, and links for this episode available at www.maggiepatterson.com/episode36.

Direct download: MarketingMoxie_36_.mp3
Category:general -- posted at: 2:00am EDT

In this solo show I talk about why storytelling is so effective and my best tips from 15+ years of working with corporations and entrepreneurs to help them create their stories. In this episode, you'll learn how to really understand the best types of stories for you and your audience, how to avoid the temptation to use epic stories, and how to give your story a happy ending. Show notes with key points, takeaways, and links for this episode available at maggiepatterson.com/episode35.

Direct download: MMoxie_35_.mp3
Category:general -- posted at: 2:00am EDT

I’m using a loose definition of what it means to be “unconventional” but this show is a solo episode talking about 1:1 work and how in these crazy Internet circles, it shouldn’t make us feel dirty. In this episode, we discuss why 1:1 work is necessary, how to include it in your business, and some common challenges and workarounds for them. Show notes with key points, takeaways, and links for this episode available at www.maggiepatterson.com/episode34.

Direct download: Maggie_34.mp3
Category:general -- posted at: 2:00am EDT

Today we’re diving into the ins and outs of create a video-based show with guest expert Victoria Prozan.  In this episode, you can learn how to be a translator for your industry's language, practice overcoming your own story, and really decide what speaks to you and your brand and how to use it. Show notes with key points, takeaways, and links for this episode available at www.maggiepatterson.com/episode33.

Direct download: MrktngMoxie_33_.mp3
Category:general -- posted at: 2:00am EDT

Challenges are being run all the time, but do they work? Today guest expert Racheal Cook, The Yogipreneur shares her lessons learned from her super popular Fired Up & Focused Challenge. In this episode, we discuss how to find a way to connect with your community for feedback, how to individualize your marketing for you, and how to borrow from other industries for marketing ideas. Show notes with key points, takeaways, and links for this episode available at www.maggiepatterson.com/episode32.

Direct download: MarktingMoxie_32_.mp3
Category:general -- posted at: 2:00am EDT

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